Skip to content


Your cart is empty

Article: How to Use Face Serum For Best Results?

how to use face serum

How to Use Face Serum For Best Results?

Face Serums have taken the world of skincare by storm. A rich concentration of ingredients especially designed to penetrate deep into the skin, serums are a blessing for most skincare woes. A face serum helps keep your skin hydrated and moisturised, and is a good option for treating dry and rough skin. It also helps soothe and nourish oily skin or that which is prone to acne and inflammation. It works to reduce pigmentation and fade acne scars or other such skin blemishes. Providing protection against UV rays and environmental damage, a serum also helps delay signs of ageing like fine lines and wrinkles. Easily adaptable to most skincare routines, face serums are available in various textures like gel, creme or oil. Requiring only a few drops, a face serum is easily absorbed into your skin to treat it gently and gradually.

Day or Night? When is the Best Time to Use Serums?

The active ingredients used in a serum can help determine whether it should be used during your day or night-time skincare routine.

Day Time Face Serum: Serums for the Day

Serums containing Vitamin C or its equivalent are best suited for daytime as its antioxidant properties protect your skin from free radicals and other pollutants that cause your skin to appear dull and lifeless. Layered with a good sunscreen with SPF 30 or more, these serums save your skin from fine lines, wrinkles and dark spots.

Serums for Night: Serums with ingredients like retinol and exfoliating ingredients like AHAs, BHAs, PHAs are ideal for your night-time skincare routine. Since they cause sensitivity to UV rays, these serums are not recommended for use during the day.

Serums for Both Day & Night: Serums containing ingredients like hyaluronic acid that boosts skin hydration and niacinamide that keeps skin plump & healthy are suitable to use in your day as well as night-time routine.

How to Apply Serum on the Face?

Following the simple steps below will ensure that you get the maximum benefit from your serum.

Step 1: Cleanse your Face

apply face cleanser

 A thorough cleanse is a must before you apply your serum. Be it during the day or at night, a serum works best when applied to squeaky clean skin. Use a gentle face cleanser or face wash so that the skin is clear of dust, oil residue and makeup.

Step 2: Apply a Face Toner

apply face toner

 Applying a toner on your face before a serum is essential as it dampens your skin so that the serum can be absorbed better. Just spritz some on your face or apply with a cotton ball.

Step 3: Apply the Serum

apply serum on face

Serums can differ in consistency from one another. When using a thin serum, a little goes a long way. Apply a little on your face and gently rub in a circular motion till the serum is absorbed. If you are using a dense serum, then take a larger quantity like 4-5 drops, rub it gently between your palms and apply on your face.

Using your fingertips, gently apply the serum onto your face, avoiding the eye area. Start with your forehead and work your way down to your cheeks, nose, and chin.

Once you have applied the serum to your entire face, use your fingertips to gently massage it into your skin. This will help the serum absorb better and improve circulation in the skin.

Allow the serum to fully absorb into your skin before applying any additional products, such as moisturizer or sunscreen. This usually takes a few minutes.

Step 4: Moisturize Your Skin

moisturise your face


Finish your skincare routine by applying a moisturizer to seal in the serum and a broad-spectrum sunscreen to protect your skin from UV damage. The final step is to provide SPF to your skin.

Also Read: How to choose Face Serum For Your Skin Concerns

Types of Face Serums

There is a plethora of serums available in the market, each with its own set of benefits. Here are the most common ones.

Antioxidant Face Serums

antioxidant serum for face

Dust, pollution, UV rays and other such environmental factors cause damage to the skin on a day-to-day basis. Antioxidant serums are meant to protect your skin from these harmful elements while working to reverse the damage that has already been done. Recommended for all skin types, look for ingredients like Vitamin A, C and E, resveratrol, niacinamide, or melatonin while buying antioxidant serums. When applying these during the day, it is best to follow up with a good sunscreen with a minimum SPF 30.

Hydrating Face Serums

hydrating serum

Hydration is a must for your skin. While your skin can get dehydrated due to several reasons, many a times harsh ingredients or products not suited for your skin type can be the culprits. Made to give your skin that extra boost of moisture, hydrating serums rejuvenate dehydrated and sensitive skin. With ingredients like hyaluronic acid, peptides and luminescine, these serums make your skin soft, smooth and supple. Apply a hydrating serum to your skin twice a day for best results.

Brightening Face Serums

skin brightening serum

Smooth, flawless skin is a dream come true, isn’t it? A brightening serum can be your means to realising that dream. It helps bring a radiant glow to your face while treating dark spots and uneven skin tone. Vitamin C is the best-known ingredient in these serums. It is known to fade dark spots, make your skin even toned and treat hyperpigmentation, giving your face a spotless, even, dewy glow.

Anti-Ageing Face Serums

anti aging serum

Wrinkles, fine lines, extreme dryness, and a significant decline in your skin’s suppleness and elastin are some of the symptoms of ageing. Nipping these signs in the bud, anti-ageing serums reduce fine lines and wrinkles. Retinol, caffeine, green tea, proteoglycans and hyaluronic acid are the most common ingredients to look for when buying anti-ageing serums.

Anti-Acne Face Serums

anti acne serum

Breakouts are common with all skin types, and anti-acne serums have become increasingly popular to treat and prevent this condition. The hero ingredients here typically include chemical exfoliants like salicylic acid that help get rid of blackheads, whiteheads and excess oil, and glycolic acid that helps with hyperpigmentation and minimising the appearance of pores.

Choose the Right Serum from Our Bestsellers

Clear Skin Vitamin C Serum

clear skin serum

Radiant, glowing skin is no more a struggle. Enriched with the goodness of Vitamin C, this serum brightens, hydrates and clears blackheads to bring that ultimate glow to your face.

10% Niacinamide Barrier Support Face Serum

niacinamide serum

Worried about acne? Lay your fears to rest with our Barrier Support Face Serum. Enriched with the goodness of the acne-fighting superhero Niacinamide, it not only prevents acne breakouts but also repairs your skin and improves its texture for smoother, brighter skin like never before.

Hyaluronic Acid - Moisture Punch Face Serum

hyaluronic acid serum

Pump up your dull and dry skin with our Moisture Punch - Multi Molecular Face Serum that locks in moisture to hydrate, nourish and repair your skin.

Right from knowing what goes into a face serum to choosing the best one for your skin, the experience of including a face serum into your skincare routine can be quite daunting. But once you get used to it, it can prove to be an irreplaceable part of your skincare routine.

Popular Searches:
Niacinamide Serum | Hyaluronic Acid Serum | Clear Skin Serum | Salicylic Acid Serum | Skin Brightening Serum | Alpha Arbutin Serum | Skin Smoothening Serum | 100% Olive Squalane Serum | Tranexamic Acid Serum | Mandelic Acid Serum | Peptide Serum | Advance Repair Skin Serum | CQ10 Cell Repair Serum | Lactic Acid Serum | 100% Sugar Squalane Serum | Vitamin E Antioxidant Serum | 10% Vitamin C Serum | Polyglutamic Acid Serum | Azelaic Acid Serum

Related Articles:


Leave a comment

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

All comments are moderated before being published.

Related Blogs

Cracking the Phyto Ceramide Code
Phyto Ceramide

Cracking the Phyto Ceramide Code

A trend that has become increasingly popular in recent years is Phyto ceramides, and it isn’t hard to see why! Phyto ceramides go a long way back in skincare but its effects were not much discussed...

Read more
Strengthen your Skin with the Power of Antioxidants

Strengthen your Skin with the Power of Antioxidants

Pollution seriously affects our health, but its effects on our skin and hair are well known.  Increased pollution can dull your skin and cause fine lines and wrinkles. Making your skin more suscept...

Read more
Experience the Magic of Natural Butters this Winter
Body Butter

Experience the Magic of Natural Butters this Winter

Butter may be taboo when it concerns your waistline, but butter is always better when it comes to your skin. With rich fatty acids, these natural butters are plant-based. They are rich, luscious an...

Read more
Sort by

Filter by Clear all

{{ filter.title }} Clear

X {{ filter.value }} {{ priceModifier(filter.value[0]) }} - {{ priceModifier(filter.value[1]) }} {{ filter.value[0] }}% and Above {{ filter.value[0] }}
{{ totalHits }} results Results
Sort by : {{ currentSortValue }}
{{ product.st_badges_parsed[0] }}
{{ currencySymbol }}{{ priceModifier(product.discounted_price) }} M.R.P. {{ currencySymbol }} {{ priceModifier(product.price) }}
  • Sort by
Filters Clear all

{{ filter.title }}